Enterprise Sales Enablement, Positioning, and Collateral
Once companies hit a certain size or make the shift to targeting enterprise clients, arming your sales team with effective collateral is key for closing bigger deals.
Olivine provides strategy and execution for building enterprise communication toolkits. From creating ROI calculators to data sheets to sales decks to white papers, we partner with your sales and marketing team to elevate your positioning and messaging, and give you next-level polish to hit your sales goals.
Applitools is an enterprise SaaS company building visual testing tools for organizations.
We worked with Applitools on a retainer-basis to put in place an enterprise sales enablement strategy to support their growing sales team.
We started with repositioning their sales decks. After a persona session, we began creating different sales collateral for different personas. We built an ROI calculator from scratch and gathered social proof to support the new messaging narrative we were telling.
By the end of our engagement, we helped Applitools build and organize an entire Sales Resource Center that enabled their sales team to meet their goals.
Sales Data Sheets